Real numbers from real businesses using Spectra to turn invisible traffic into measurable revenue. No vanity metrics — just outcomes.
A 15-person digital agency was losing 95% of their paid traffic to anonymity. After installing Spectra, they uncovered 312 high-intent visitors in their first month and converted 23 into booked discovery calls. Their sales team went from guessing to knowing.
A mid-market SaaS company was spending $50K/month on ads but had no visibility into who was visiting. Spectra identified high-intent visitors who viewed pricing but never converted. By reaching out within 24 hours, they grew pipeline 2.4X in 90 days.
in wasted ad spend
A financial advisory firm was burning cash on low-intent traffic channels. Using Spectra data, they identified which channels drove the most qualified, identifiable leads. They redirected budget accordingly and cut annual ad waste by $42K.
An IT consulting firm's sales team was slow to follow up on leads. After implementing Spectra, they set up automated alerts and reached out to detected visitors within 24 hours. Demo bookings jumped 68% quarter over quarter.
A commercial real estate brokerage had no idea who was researching properties on their site. Spectra identified 47 high-intent prospects over 6 months who would have otherwise gone to competitors. Average deal size: $3,800. Total revenue impact: ~$180K.
in Q4 alone
A regional HVAC company was getting website traffic but had no way to follow up. Using Spectra, they identified 23 service leads in Q4 alone that they would have never known about. At $2,500 per job, that's $57.5K in additional revenue from existing traffic.